Permeability

Forever careers seem to be a thing of the past. Gone are the days of people working at one company their entire career. With rotating talent in high demand, scarcity can overshadow abundance. We fall back to reporting meaningless metrics, counting the keystrokes, and paying people just enough not to leave. Even the term talent retention feels desperate.

What if, instead of trying to trick talent, we create remarkable roles in an inclusive environment that gives agency to team members eager to keep a promise?

Seth Godin argues that enrollment can last when we invite people to leave. Instead of fighting to keep people in place, what if we optimize onboarding and welcome turnover while creating conditions to make this the best job someone has ever had? When people are invited to be indispensable, they feel significant, and the team will be led by those who aren’t just collecting rent for their time.

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“When you dance on the edge of infinity, there’s always enough… because you aren’t taking opportunity from anyone else, you’re creating it.” –Seth Godin

When we create a gratifying but more porous environment, more gyrations within the team means leaders must be intentional with how they guide a business, relationships, and the environment overall. Having the best people in the right role takes extra attention, while ongoing commitment helps leaders stay in-tune with team dynamics.

When departures occur, don’t blame the individual. Life happens, and talented people will always have new opportunities emerging. Responsive exits instill appreciation long after someone has left. This supports future hires, as modern leaders evaluate conditions, remain accountable, and nurture a performance-based culture made to stay… until it’s time to go.

Brewed From Within
#40 📖 Leadership

By Ben McDougal, ago

Listen

Listening is louder than it sounds.

The more obsessed, the more vociferous we get. Idea machines must be willing to share compelling stories, but listening is part of any transmission. This is obvious, but with precious airtime up for grabs and knowing so much about our own interests, listening can devolve into feeling like a required distraction.

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Hearing is passive.
Listening is active.

As we guide people through the layers of understanding, active listening forms a bond much faster than forcing ourselves to be heard. The fear of not having time to deliver our message will linger, but when we truly tune into what another person is saying, it shows we care. Active listening also helps us better harmonize our thoughts within the moment and counters the common mistake of overloading others with too much numbing details all at once. Knowing each conversation is part of a broader relationship journey, good listeners are almost always given a chance to make a bigger impact.

Ready for an experiment? The next time you meet someone new, embrace your inner scientist. Set your introverted/extroverted mindset aside and focus your attention on asking as many thoughtful questions as you can. The less you talk, the better. This will feel awkward if you just fire question after question, so be concise with each response, then return to thoughtful questions for a more natural interaction. Consider expanding this social experiment by purposely doing this throughout an entire networking event. Remember who you talked with and track how the listening-focused conversations evolve. Over time, how do these relationships compare with others where you’ve been less intent on listening?

Here are tactics to support your listening practice:

  • Center your internal attention.
  • Stay engaged with eye contact.
  • Use jarring questions to dodge small talk.
  • Don’t interrupt or jump to conclusions.
  • Occasionally paraphrase what was said.
  • Avoid the urge to make it about you.
  • Ask curious questions to go deeper.
  • Use non-verbal cues to express attention.
  • Record and share a few key takeaways.
  • Exit gracefully, without a sense of rush.
  • Follow up with one more question.
  • Ask about progress next time you meet.

This type of active listening will not only extend your ability to hear. It will also make your responses more in-tune with what others are thinking versus always trying to prove your point. Selflessness may keep a conversation from landing exactly where we want in that moment, but as we move from one topic to the next, we learn how others work.

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Listening within a support network ignites optimism, connection, and motivation. A healthy balance involves listening to challenge networks, which keeps us intellectually humble and rooted in reality.

When done well, an unspoken bond is formed. This synchronization curates future conversations that are enforced by shared enthusiasm.

Brewed From Within
#34 📖 Leadership

By Ben McDougal, ago

Head Start

The entrepreneurial lifestyle resists definition.

Business owners paint with strokes of curiosity, determination, and innovation. When people build with creative ambition, experience is valuable, but the symphony of desire and attitude plays an equally important role. It takes heart to start and resilience to execute early moves, manage focus, build teams, maintain sales, and provide lasting customer service to maintain momentum.

The best part about an entrepreneurial lifestyle is that it’s accessible to everyone. This can be seen as students explore projects that transcend the classroom. It’s intrapreneurs fueling positive change in existing companies. It’s startup founders achieving product-market fit with new ideas and others who acquire an established business.

EXTRA SHOT

This contribution was written by Sheldon Ohringer. Along with helping us buy a business, Sheldon is an investor and board member who led large sales teams, developed acquisition programs, and as CEO took a technology company public.

Starting a brand new business is one way to explore the entrepreneurial lifestyle, but buying an existing business is also an interesting way to write your own story.

While there may be a higher cost for the head start, acquiring an existing business presents an interesting side door to the entrepreneurial lifestyle.

Organic growth is important, but there are added benefits in augmenting internal development with external acquisitions as well. As you consider a business to buy, avoid future headaches by understanding industry requirements, such as licenses, permits, zoning, and environmental requirements. As you work with existing ownership to determine a purchase price, a valuation based on capitalized earnings, excess earnings, cash flow, and tangible assets are all methods to guide fair negotiations. In the end, the right price is one that delights the seller and excites the buyer.

As details come together, partner with legal and accounting experts who focus on mergers and acquisitions (M&A) to document the transaction. A letter of intent, confidentiality agreement, contracts, leasing documents, financial statements, tax returns, and sales agreements are all important documents to talk with your M&A team about. Many transactions include a vesting schedule as well, so stay in tune with these details to avoid unwanted surprises.

There are a variety of strategic ways to acquire a business, but once the transition takes place, new owners are given keys to a kingdom that hails an established team, customer base, and operating procedures. As we see in the Exit section of the Results chapter in YDNTB, there will be challenges during these transitory times, but in the end, virtuous leaders listen to keep the culture balanced.

All the good that comes with a business is important to maintain, but an audit of negative aspects is important too. This focus on areas that need improvement is stressful, and concerned employees may exaggerate issues to make their own contribution seem important. To stay proportionate, talk with everyone for context, invite resolutions that may solve issues, get hands-on, and stay optimistic to keep your assessment honest and weighted against the big picture.

Searching and finding undervalued, cash-flow businesses may take time, but it serves as a viable alternative to growing a business from scratch. Intentional candor with areas to improve allows new owners to build on past success while charting a renewed vision for lasting prosperity.

By Ben McDougal, ago

Landing

The energy of anything new is easy to like. Along the way, while momentum creates ease, attention can slip.

Arriving at our destination took work, but the task is not complete until we stick the landing. To see this in nature, watch how birds take off quickly and fly around with ease. As they land, a final moment of attention is required. Another example is how climbers most often get injured on the way down a mountain. Fatigue and reduced focus make an impact, but beyond physical factors, accomplishments invite complacency. Whether it’s a tiny task or epic exit, a strong finish may take more than everything leading to it.

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Every moment is the end of something.

When it’s time to finish, make no assumptions. Stay detail-oriented to complete the sequence. Once the landing is executed, let the experience inspire renewed vitality as we shift gears and remain open to next.

By Ben McDougal, ago

Momentum Mountain

From the moment we decide, a force is required—action geared to find and then maintain momentum.

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Everyone has a creative spirit. When an appetite for (calculated) risk is applied, the entrepreneurial spirit emboldens.

Meaningful momentum is awakened in endless ways. Early propulsion can mean showing up at an event for the first time, researching the competitive landscape, testing an early hypothesis, leaning into customer discovery, considering potential co-founders, building product, and eventually activating a launch sequence.

Once a project is launched, the need for momentum gets stronger. There are a world of examples, but growing the business, achieving milestones, and celebrating progress are all forms of momentum.

Even in later stages of a company, momentum drives activities like succession planning, navigating exit paths, and considering how your human, financial, cultural, intellectual, and network capital can be recycled back into the startup community.

If momentum is maintained long enough, the result can be a flywheel effect that feeds on itself. Most things you want to grow require attention, but with less friction, momentum delivers bonus time and valuable understanding. Space for new activity emerges and that keeps things interesting.

The tough reality is that if momentum is melting, it’s difficult to recapture. Once something melts, it’s never quite the same. These dips are moments to consider when and what to quit. If there’s enough energy to keep going, there may be a way to keep building.

The longer stagnancy lingers, the further you get from momentum. Tactics to maintain kamiwaza, even when momentum is melting, start with communication.

Honest communication spells out the pace. Reducing the weird by exposing the why also keeps different stakeholders on the same page. By reducing the tension that quietly brews in silence, teams can run at lower speeds, even during lethargic times. If left unattended, however, this can devolve into a lack of urgency that brings another set of challenges.

At lower speeds, perhaps less movement is needed to regain the sense of shared momentum? That’s true, but also lame. When it’s time to thrive, here are climbing tactics to awaken the mountains of momentum:

  • Say yes to unlock adventure.
  • Say no to create space.
  • Travel to expand the mind.
  • Share premium human time.
  • Revisit customer discovery.
  • Experiment with new ideas.
  • Onboard new customers.
  • Build a fresh feature.
  • Add to the team.
  • Consider a pivot.
  • Alter your routine.
  • Embrace continual learning.
  • Expand your engaged network.
  • Attend a new startup community event.
  • Revisit an activity you once enjoyed.
  • Stay centered on any descent.

    Momentum is crucial to playing long-term games with long-term counterparts. Find the proper pace by recognizing the momentum you’ll need to move through different stages of the quest. This awareness helps us quit chasing momentum and frees us to forge better art at a sustainable speed. Continue to multiply mass and velocity, which equates to momentum when, where, and how it’s needed to stay wild.

    Brewed From Within
    📖 Entrepreneurship

    By Ben McDougal, ago