Team

Atmospheric

Why do we insist on talking about the weather?

When there’s nothing else, atmospheric conditions offer an early bond between strangers.

It’s a safe way to avoid awkward silence. Weather is always changing and may be one of the easiest forms of small talk, but it’s just so shallow. Remain courteous to cordial strangers, but for anyone we already know, talk of the weather is weak and pointless. Now, there are meaningful topics like climate change, severe weather, and contingencies for planned activity, but sagacious leaders make it rain with thoughtful questions that draw out deeper discussions.

Breeze past the weather talk to respect people’s time, to show an interest in real progress, and to forecast more relevant bonds that last.

Brewed From Within
#43 📖 Leadership

By Ben McDougal, ago

Seasonality

Seasonal changes are revitalizing. The awakening of spring, the relaxation of summer, the release of fall, the refreshment of winter, and endless surprises keep us all bewildered. What if seasons apply to our work as well?

Agility awaits those who think of a job, specific roles, projects, experiments, side hustles, content creation, or entire business ventures more like creative seasons.

Quality takes time and consistency requires sacrifice, but seasons change. This reality makes decisions easier to make and action more accessible. Stress is typical when we care enough to ship something we’re proud of, and yet, every story ends. Embracing the seasonality of impermanence trims the fat of forever.

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Seasons change but never lack significance.

As we dance with new pieces of our own puzzle, milestones track progress and a beginner’s mindset keeps valiant optimism flowing. When a creative season begins to connect with the right audience at the right time, a nourishing sense of success emerges, which can extend that creative season. No matter how long a creative season lasts, prudent awareness along the way helps leaders remain harmonized with how time is invested, while the subtle lightness adds liberating vibes to keep an uncharted future interesting.

In the event energy begins to stall, as it often does, ensure you’ve done what’s needed to push through dips, gather feedback from diverse perspectives, avoid isolation, and be honest with if/how you want to continue navigating this quest. When these inevitable impasses arise, find your own version of unanimity, knowing that even if a creative season is held in abeyance, seasonality makes something you spent time with more natural to return to in the future.

If it’s time to leave one season behind, avoid potential regret by appreciating the progress made. Take time to reflect on learnings, put the old seasonal decorations away, and maintain relationships as you regenerate energy and lean into whatever season is next.

Brewed From Within
#62 📖 Leadership

By Ben McDougal, ago

Organizational Shift

DAOs are a revolutionary way for connected humans to organize, coordinate, and pool resources without the need for centralized authorities or intermediaries.

These community-led groups transparently establish operating agreements and manage a shared treasury. By leveraging smart contracts, all decisions made by a DAO (“Decentralized Autonomous Organization”) are recorded on an immutable blockchain and governance tokens are used for gathering consensus.

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This caffeinated contribution was written by Alex Myers. This certified futurist is a DAO Agility Coach at Aragon, a web3 platform for building DAOs on open-source infrastructure with governance plugins. Alex is also a web3dsm organizer who believes the more we teach, the more we learn.

There are over 11,000 DAO’s in operation, encompassing $11B+ in treasuries, varying widely in size, scope, and AUM (“assets under management”). All of DeFi utilizes DAOs to govern their treasuries, yet many are simply small groups of like-minded individuals who want to quickly gather, pool capital, and make decisions. 

DAOs, like companies, come in many forms. Venture funds, investment groups, grant committees, philanthropy, media, and more. Here are the world’s largest DAOs and here are different types of DAOs.

Besides a wallet and owning cryptocurrency, no technical skills are required to create a DAO. Several no-code operating systems (Aragon, Tally, Colony, DAOHaus, and others) enable anyone to create a DAO in minutes by simply selecting governance capabilities, funding options, and voting requirements. Given many DAO operating systems are open-source, custom smart contracts and powerful plugins can add tailored functionality without additional cost as well.

To join a DAO, new members go through an onboarding process. Once confirmed, members can be given a digit asset, such as an NFT, to verify the details of their participation. Members are then granted access to a communication tool (like Discord, Telegram, or Slack) to collaborate with other members as decisions are made on which projects to pursue.

DAOs are different from traditional companies in that there is no hierarchy and decision-making is done through pre-set protocols and smart contracts. This decentralizes power and allows for more operational versatility. Members can work from anywhere and focus on work management rather than people management. Contributors can work in multiple DAOs and choose to remain anonymous or more identifiable within the group.

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Cheers to this web3 series brewing on the future of how we connect, communicate, and collaborate online!

As hype cycles and funding began to deteriorate in 2022, due to (mostly) macroeconomic forces, DAOs realized that community over performance was unsustainable. Today, sustainable DAOs utilize battle-hardened methodologies like Agile and KPIs to enhance coordination and productivity, while still maintaining a sense of community.

While all DAOs use crypto-assets to establish themselves, the size and scale of a DAO can impact its operations. Larger DAOs require more planning and coordination around governance optimization, commonly breaking into smaller, goal-oriented teams to define their own budget proposals, objectives, and success metrics. Since treasuries are often much more significant, DAOs members expect historical performance and analytics before voting to allocate funding.

DAOs are built on open, borderless, neutral, and censorship-resistant blockchains. This distribution is paradigm-shifting and a big reason for DAO growth. However, such dispersion also exposes DAOs to legal ambiguity. Since DAOs aren’t beholden to country-specific laws backed by traditional business structures (LLC’s, S-corps, C-corps, etc.), they must consider incorporation to minimize liability for members. Smaller DAOs with reduced financial capital are not as complex and more nimble, which allows them to define budgets, proposals, and goals with less effort.

Depending on the size, composition, ongoing activity, and how a treasury is funded (seed funding, ICOs, airdrops, grants, etc.), taxation and regulatory compliance is another presiding element for DAOs. This is especially true if a DAO is generating revenue by charging fees and distributing them back to token holders, as they could be redefined as securities and create taxable events. In short, the larger a DAO becomes, the more professional legal support, financial strategy, administrative attention, and overall leadership is required.

As we consider the future of work, DAOs have the potential to revolutionize the way organizations are structured and operated. DAOs re-imagine human coordination to be more equitable and transparent. With exponentially improving blockchain technology, alongside network effects, joining and contributing to DAOs will become a self-sustaining cycle of growth. As the world digitizes and becomes more decentralized, DAOs are poised to become a powerful force for change, disrupting traditional institutions and fostering a new era of innovation.

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You’re now ahead of the curve! Welcome to Web3 is a shareable reference and follow the Web3 tag for more reflections flavored in futurism.

By Ben McDougal, ago

Fresh Powder

After a gondola ride, whether you ski or snowboard, you’re not getting far without the right equipment.

Let’s imagine you’ve made it to the top of a snow-covered mountain. The distant view is inspiring and there are endless ways to enjoy the ride back down. Similarly, there are endless ways a business can evolve.

Financial modeling is an important technique that helps us simulate different scenarios for a business.

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This contribution was written by Jeff Erickson. Jeff is an investor, advisor, and skier on the silicon slopes of Utah.

A financial model helps forecast the financial performance of a company. They are based on the company’s historical performance and assumptions about the future. This tool can be used to make better decisions when raising financial capital and to assess potential returns of a given venture.

Returning to our mountainous metaphor, think of financial models as your map of the snowy terrain. It provides an overview of the area, routes to explore, and dangers to avoid. Like a trail map, financial models use numbers to set the scene, then help us determine the speed and direction of our business. They also help identify potential risks and optimize how different types of resources are used.

A financial model is essentially a roadmap for the future, and it gives investors an understanding of how you plan to generate revenue and scale over time. A solid financial model demonstrates that you have done research into the market, understand potential risks and opportunities, and have thought through the key drivers for success. Your financial model helps investors see how you think about your business and whether you understand the levers that matter. It also gives them confidence when they see that you know how to strategically allocate the money they may invest and that you know how to manage cash flow.

Most investors speak in the language of finance. Terms like run rate, CAC, LTV, runway, and burn rate are common vernacular. Building your financial model helps you learn, decipher, and understand this language of finance, enabling you to more effectively work with investors.

A common mistake is thinking that it’s you and your financial model versus the world. Instead of falling in love with assumptions, work with potential investors by using the financial model to analyze various scenarios. When founders can cruise down the mountain with investors while using a financial model to explain different scenarios in real-time, partners will get more excited about taking the lift back up for another run.

Entrepreneurs need to be aware of the changing terrain to make the best decisions for their evolving business. Let’s avoid the trees and carve out a few steps that will land you in a position to know the numbers.

Define

Before building a financial model, it is important to define the company’s business model, revenue streams, and financial objectives. This information will determine how you structure assumptions for the projections to accurately reflect what could realistically happen with your business.

Gather

Once you define company goals, gather historical data relevant to creating accurate projections. This includes past sales, costs for running operations, generating revenue, customer acquisition, and any other financial data that may help tell the story of your business.

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Prevent that new business idea from floating toward someday by compiling relevant resources that brew confidence in getting others excited to join you.

Build

Using qualitative (industry trends) and quantitative (past results) data points, build realistic assumptions to drive your financial model. This can be done using spreadsheets, but dedicated software makes it easier. With a framework in place, begin with customer acquisition data (sales outreach, paid ads, referrals, etc.). Next, make assumptions around revenue streams by considering all the ways you can make money (product sales, services, advertising revenue, etc.). Continue by including resources related to building a team, then focus on any changes in operating expenses. Finally, consider any required expenses to scale your business and how to finance the venture long term.

Validate

Once initial assumptions are plugged into a financial model, it’s important to track the accuracy of your assumptions each month and to update the numbers based on actual data. With metrics consistently tracked over time, your financial model becomes more accurate and reliable. You will notice trends in customer acquisition, identify the most profitable revenue streams, and monitor your expense projections. Additionally, you will be able to run different scenarios using your financial model to help you confidently make better decisions in running your business.

As we add financial models into an investor pack, dynamic understanding is supported by an interactive tool to project progress. This shared awareness brews confidence and helps more people enjoy the ride in a shared direction.

Brewed From Within
#9 📖 Entrepreneurship

By Ben McDougal, ago