Roasted Reflections

Exploring Education

Educational organizations are key actors within entrepreneurial ecosystems. As a community builder, collaborating with students and leaders within educational organizations has been enlightening.

While I’ve always enjoyed exploring the intersections between entrepreneurship, innovation and education, it feels like I’ve been thinking and talking about the future education a lot more lately.

Perhaps it’s my Regional Rep role for an educational program like 1 Million Cups? Maybe it’s how many caffeinated community builders I’m supporting, who also work in this space? Blunt thought provocations from Naval Ravikant keep me on the edge of my seat and having a daughter who’s about to experience the classroom for the first time has to play into my heighten curiosity as well. It’s clear that my interest in education does not emerge from a single source. It’s the collective interactions. It’s my interest in accelerating others. It’s wanting the best for my little startup that pays in love. Even deeper, it’s an optimistic enthusiasm for our future.

Extra Shot

I’m envious of students who are being encouraged to explore their entrepreneurial spirit so much earlier. I only regret two things from my experience in college: not starting a business and not understanding the value of an engaged network.

Our connected era and the rising cost of higher education seems to be signalling a cultural shift. It’s less about earning a piece of paper so you can work for someone else. The future of education feels more like providing a safe space to explore knowledge, social interactions and what creative activities feel like play to you, but look like work to others.

We learn, earn and then give back. My hope is that we can inspire future generations to go beyond what we think is possible. Can we leave behind parts of the system that feel like day care and replace them with curricula that reward pure wonder, initiative and skills that help more people evolve ideas into reality? Outside the classroom, can we celebrate life-long learning and those who break down barriers so more people are set free to push past the status quo?

As Greg Horowitt said in our conversational jazz, without order nothing can exist, but without chaos, nothing can evolve. Let’s build for the sake of our future, by never fearing unicorns in our balloon factories.

By Ben McDougal, ago

Threaded Thoughts

Let’s talk tactics. Here is a simple technique to absorb, translate, and share the (audio)books you read.

Start with one tweet, then reply to that same tweet over and over again. The result is a thread (sometimes called a tweetstorm) that combines your key takeaways and gives you a single link to share your collective thoughts.

Here are a few examples…
Tribes – Seth Godin
We Are All Weird – Seth Godin
This Is Marketing – Seth Godin
Free Prize Inside – Seth Godin (ideal for intrapreneurs)
The Icarus Deception – Seth Godin (great for students)
Startup Community Way – Brad Feld & Ian Hathaway
Think Like A Freak – Steven Levitt & Stephen Dubner
The Hard Things About Hard Things – Ben Horowitz
Angel – Jason Calacanis
Think Again – Adam Grant
Entrepreneurs’ Weekly Nietzsche – Dave Jilk & Brad Feld
The Almanack of Naval Revikant
BONUS THREAD – Big Thoughts in Little Tweets

Why is this helpful? If you’re thirsty to learn from (audio)books, it’s easy to feel overwhelmed as authors bombard you with knowledge. Passively enjoying (audio)books is fine, but this organizational exercise forces you to slow down, which reduces the numbing effect. In short, crafting concise tweets that are all connected forces you to feel the experience.

Another benefit to sharing threaded thoughts, is that each public post draws out more focused contemplation. I’ve found this technique makes me think deeper, use words carefully, and has actually made me a better writer. Such value is compounded when the entire thread can be retrieved with one link.

Lastly, this exercise generates accountability. When this exercise becomes a habit, you spend extra time with that first tweet, knowing it may become be the foundation for a neat collection of thoughts. As the thread expands, you’ll feel momentum that keeps you listening/reading. If progress stalls, the lingering sense of an incomplete project may bring you back to finish the literary journey. If you must get through something quickly, just craft a smaller thread, but include one post that lists the page numbers for areas that caught your attention. Such a hack is still better than nothing.

To be clear, this exercise is not about pirating content or echoing knowledge like a parrot that sounds smart. It’s about sharing a meaning narrative while leaning into what resonates for you, knowing you’re creating a relic for others (including your future self) to enjoy as well.

Extra Shot

Tag me on Twitter if you try this! I’d love to follow along and will definitely chime in if you experiment using You Don’t Need This Book.

By Ben McDougal, ago

Career Nirvana

Career nirvana is achieved when your community, work, and personal life are in harmony. This state of mind comes from happiness, health, and wealth emanating from the freedom to do whatever you’re best at with people you care about.

There is little holding you back from achieving such splendor. Start by doing remarkable work you enjoy. This creativity earns attention and delivers intellectual, human, financial, network, cultural, physical, and institutional capital. As we learn from The Startup Community Way, the Seven Capitals keep you building by using what you have, to attract what you want.

Let passion fuel persistence, then fuse your career portfolio into the entrepreneurial ecosystem. As you connect into community, be generous by accelerating others and use the trust that creates to do it more often. When this becomes routine, your generosity will leave a legacy. For innovators looking to change the world, such a legacy grants enduring satisfaction and furthers the sense of euphoria.

As a fulfilling career is composed, it’s easier to find work-life balance. Remember, we work to live. We don’t live to work. Nobody looks back wishing they had spent more time in the office. Use the freedom you create to embrace those you love while doing more things that make you happy.

Extra Shot

“The peace and satisfaction of building what you truly care about is one of life’s greatest gifts.”  –You Don’t Need This Book

This may sound idealistic, but it’s not all rainbows and unicorns. This approach to work requires creativity, immeasurable time, immense ambition, and advanced efficiency. As discussed in the Side Hustles chapter of YDNTB, an acute awareness of your personal bandwidth is essential to optimizing when and how resources are utilized. It can also be tempting to spend too much time on things that are fun but may not have real potential. Be humble enough to recognize what you have and what it will take to evolve your idea(s) into reality. Managing multiple “hobbies that pay” takes serious effort, but the reward is extraordinary work you love talking about and an inner peace that provides transformative happiness.

If you achieve career nirvana, be thankful, but recognize that things will always change. What you have today may not be the same tomorrow. Keep building to enjoy the moment, then make it last with generosity that recycles a sense of abundance for others along the way.

Extra Shot

Cheers to everyone who made last week’s book launch a huge success! Signed softcovers were shipped nationwide and more orders continue to pour in. As you dig into YDNTB, I’d love to see photos, hear what resonates and explore fresh ways to accelerate your work.

By Ben McDougal, ago

How I Wrote YDNTB

You Don’t Need This Book officially went on sale April 1st!

To commemorate this milestone, here’s the story of how I rolled everything I know about entrepreneurship into 37,456 words that spans just 200 pages.

Inspiration

Over the past 15 years, my own entrepreneurial, intrapreneurial and community building experiences created a baseline of understanding. Along with my own journey, I’ve extracted insight from thousands of students, entrepreneurs, intrapreneurs, mentors, investors and entrepreneurial ecosystem builders.

With all that bottled up brain power, I started to feel as if I may regret not passing my experiential wisdom on.

Catalyzed

This book started as an outline on my phone. Each of the chapters represented a pillar of entrepreneurship. It lingered there for around six months. As you’ll read in the Foreword of my book, Victor Hwang and I were talking about this literary project back in 2019. He shared a poem with me that really resonated. My interpretation was that everyone has a story to tell. When it starts to keep you up at night, it may be time to put pen to paper. I had reached this tipping point so on January 1st, 2020, I opened a blank Word document, dropped in my outline and began to write.

Composition

For the next few months, I focused on finding 1-3 hour blocks to write. Some authors jump around and write into areas they feel most confident about before stitching things together. I chose to write from start to finish in what felt like the most common path for an entrepreneurial experience. The ease at which this story started coming together energized the work and made me even more determined. Along with writing, I learned as much as I could about book publishing. Seth Godin’s advice for authors guided me, but a growing collection of bookmarks kept the research going. The COVID-19 pandemic hit so I leaned on more wisdom from Seth Godin to find my inspiration at home. EDM kept flowing in my ears and my written words continued to construct the story. After around six months I had reached my goal of 25K words, but then the hard work began.

Refinement

With my first draft written, I brought everything into software to simplify, clarify and embolden the manuscript. I also focused on removing duplicative thoughts and optimizing the overall flow. This process took way longer than I expected, but the result was a dashing manuscript ready for review. My brilliant wife read it first. I knew that if the most intelligent/thoughtful person I knew approved, I could move forward. She loved it and helped me improve the readability even more. I then sent the manuscript and a book summary to family, mentors and other early readers. I implemented their feedback and kept building into this document that really started to feel like a book.

Polish

With a solid manuscript in place, I reached out to Victor Hwang and asked if he would do me the honor of writing the Foreword. When he said yes, I asked Brad Feld if he would like to contribute into the Entrepreneurial Ecosystem section of the Community chapter. As you’ll read in the Acknowledgements, jamming with these rockstars was a special treat. Having two thought leaders complimenting the manuscript provided me confidence and their contributions added some remarkable credibility to the book.

Extra Shot

The manuscript was written without the Oxford Comma. Based on Brad Feld’s comments, a quick Twitter poll and both of the editor’s suggestions, the serial comma got woven in right before publishing.

As these contributions came together, Brad Feld introduced me to the developmental editor who worked on Techstars books in the Startup Revolution library. Collaborating with Pete Birkeland resulted in the addition of my Introduction section and the 20+ personal sidebars you’ll see throughout the book. I then asked Michael McConnell to be my final copy editor. He had worked with authors like Seth Godin and Todd Henry, so it was neat working with an expert to a polish every single word to make the manuscript ready to publish.

Publishing

It took an entire year for the manuscript to emerge. I had been talking with different publishers and researching the publishing process as the manuscript came together. With a project that became so personal, I often felt paralyzed by this foreign process. This paralysis was not from a lack of options, but instead, so many options that it made me question so many decisions that had to be made. To navigate through the fog, I kept asking questions, digging deeper and decided to create my own publishing company to wrap around this project.

I then began collaborating with Nathan T. Wright on cover art. This was a magical experience that became icing on the cake. With so much influence from Seth Godin, I also decided to reach out to my hero for the very first time. This interaction with my favorite thinker is something I’ll always remember and the epic result was the only blurb you’ll see on the back of my book! With caffeinated cover art in place, I learned how to design every interior page to give readers a exceptional experience. Pour Over Publishing unlocked preorders four weeks before the official launch, as I worked with Amazon and IngramSpark to finalize the softcover and eBook that are now about to ship worldwide.

Results

Whether this becomes a bestseller or not, You Don’t Need This Book: Entrepreneurship in the Connected Era is now something I can be proud of for the rest of my life. It was an unbelievable amount of work, but I’m thankful for the support of so many people which allowed me to persevere. I enjoyed sharing this first look video and have activated community-driven marketing as we prepare for launch day.

Extra Shot

Wanna help spread the word? Here’s a media library to make your posts pop. To say thanks, feel free to use the friendly coupon codes as well!

Publishing my first book and watching sales roll in provides a sense of accomplishment, but I’m most excited to hear how YDNTB makes an impact with people like you. I simply cannot wait to hear how this synthesized narrative helps you build that new business, improve an existing company, fire up a side hustle or evolve your own entrepreneurial ecosystem!

In addition to more caffeinated conversations, now that I’ve navigated the fog, there may be more ways to accelerate others by helping hidden leaders write their own book. I’ll leave you with an open invitation. If the story in your mind starts to keep you up at night, let’s chat about evolving your ideas into reality.

By Ben McDougal, ago

Jargon vs. Understanding

Seth Godin is my favorite thinker, but I’ve been pondering the words of Naval Ravikant a lot lately. In this interview, Tim Ferriss and Naval riff on how Richard Feynman differentiated jargon versus true understanding.

This has me reflecting on how humans seek the ability to effectively explain our thoughts, but too often a lack of understanding leads to fancy words and long-winded rhetoric. Sounding smart may protect our perceived knowledge, but as Albert Einstein said, “If you can’t explain it simply, you don’t understand it well enough.”

Extra Shot

This tweetstorm first introduced me to @Naval. I’ve since listened to his podcast, read the Almanack of Naval Ravikant and enjoyed this Joe Rogan interview where Naval says, “We have two lives, and the second begins when you realize we only have one.”

As I translate this collective wisdom, I’ve organized a few simple constructs to practice this mental mindset.

  • Be more succinct with my words.
  • Ask an increased amount of concise questions.
  • Get comfortable with uncomfortable silence.
  • Inspiration is perishable. Act on it immediately.

    When trying to balance this cerebral equation, here’s are two questions to ask: Can we deconstruct, expand, or compress what was just said? Can we then describe the exact same idea five different ways? If not, seek further insight to go beyond memorized jargon for true understanding leads to more confident, diverse, and transformative conversations.

    By Ben McDougal, ago