No Running

“Please walk.” <wait 5 seconds>
“Please walk!” <repeat endlessly>

At the swimming pool, how many times does a lifeguard remind children to walk and why is it so hard for kids to slow down, even when they’ve slipped in the past? Let’s write through why repetitive reminders may be needed to motivate awareness, action, and steadfastness.

The first thing that comes to mind, is how hard it is to get anyone to do anything. Motion requires force, we don’t know what we don’t know, and if action calls for commitment (time, obedience, money, etc.), movement is even harder to inspire.

When we think through the lens of marketing and sales, an easy start is clarity. Does messaging and calls to action immediately resonate with your smallest viable audience?

When it’s time for action, sequencing comes to mind. Conciseness allows first impressions to be more impactful, with connected content to guide newcomers toward more natural action(s).

Lastly, I wish repetition wasn’t a part of the equation, but it’s loud out there! Attention is hard to earn and even harder to maintain. Endless reminders can be annoying, but systems thinking and a strategic cadence ensure more positive encounters supported by lasting clarity. Thoughtful repetition also catches fresh awareness along the way.

Along with helping to connect with an audience, these motivators are important for anything that involves rotating participation as well. Succession can bring healthy revitalization to teams, organizations, and communities, but without clarity, fresh energy can be misguided. If information is not sequenced, the weight of too much information may feel unnecessarily daunting and once again, friendly reminders maintain momentum without a slip or fall.

By Ben McDougal, ago

Ask For Help

I was raised to “go figure it out”.

This DIY mindset was reinforced through years of education and employment in traditional, corporate environments. If there was a problem that I didn’t have the answer to, I would naturally slide into problem solving mode to independently determine different ways to ensure progress. By and large, this mindset has served me well. It has taught me to be resilient in the face of challenges, even when it’s not the popular path forward. It’s left me with an open, achievement-oriented approach with less limitations, because I am a DIY business woman.

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This caffeinated contribution was written by Laurie Brown. I had the pleasure of collaborating with this operational savant through her work inside the Kauffman Foundation and with 1 Million Cups. Laurie is now helping fellow founders optimize their own business operations, so let me know if you’d like a warm introduction.

Lately, I’ve been re-thinking this approach. Perhaps my DIY mindset should include more asking for help?

Within a recent career transition, I’ve been exploring this new attitude through an experiment. On numerous occasions, I’ve encountered unknowns. In these moments of uncertainty, I’ve resisted my life-long instinct to figure out every answer on my own. Instead, I have started asking myself, who in my network might be able to help me learn?  As this experiment has unfolded, I have three key takeaways.

  1. Asking for help drives results. I can learn from others who have pioneered effective solutions, which saves me time (and pain) along the way.
  2. The collaboration from these exchanges go beyond the problem at hand. Many times it strengthens relationships, the fun of helping each other forms friendships, and mutual professional growth is a welcomed side effect.
  3. By leading the way to ask for help, I serve as a role model to my peers and open the door from them to ask me for help in return.

My DIY ways will continue to serve me well, but I’ve learned that an added dose of curiosity and willingness to listen can add fresh layers of potential. I’ll continue to carry forward my resilient, solution-driven approach, but plan to incorporate more inclusive problem solving and an “AFH attitude” within my engaged network. This will keep problems from staying problems, while also creating a new catalyst for prosperity.

By Ben McDougal, ago

Winding Whys

Asking “why” seems to be innate.

As soon as kids learn to speak, the inquisitions begin. The first few whys may emerge from innocent curiosity, but it’s easy to tell when the game is underway.

It’s easy to see how endless whys may lead to frustration (especially when it’s bed time, eh), but I’ve found joy in making these winding whys into a fun challenge for myself. Instead of shutting things down, I enjoy trying to quickly answer every why with an accurate answer. Can I mindfully outlast the youngster’s attention span? What fun!

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I’ve enjoyed winding whys many times, but “Dad, why do you love me?” gave me pause. I found myself feeling appreciative as I tried to coalesce endless reasons into one answer.

As I poked around, it felt trite to reflect on how humans have so many whys we can not answer. Instead of going down the paradoxical path or leaning into understanding our own whys, I found the Five whys interesting.

Developed by system thinkers inside Toyota back in the 1980’s, this iterative Five whys technique was used to explore the cause-and-effect relationships underlying a particular problem. When following 14 specific rules, after exactly five whys, the last answer often points to a process that is not working well or does not exist. This rigid technique has critics and would seemingly lead to shortsighted interpretations, but it was fun learning about this historic use of why. Knowing the value of complexity vs. simplification, as well as, so many other methods like active listening, Socratic questioning, casual diagrams, storytelling, inverse charisma, and pure wonder, the Five whys may not answer all the winding whys of our world, but perhaps it’s another tactic to throw in the mix.

Why not?

By Ben McDougal, ago

Open to Next

Setting goals and honest resolutions provide a useful purview into what’s next. It’s no secret that appreciating the past and planning for the future can provide a fresh boost during transition times. As this introspective activity warms your thoughts and emotions, joy awaits those who translate such enthusiasm into heartfelt energy that fuels sustained action.

As we look forward, dare to be different by also staying open to things not in the plan. This fluidity helps us avoid the limiting effect of being too rigid.

There are times to remain stringent in order to stay on course, but embracing the plot twists of life ensures that perseverance does not become misguided. Most people like the idea of being a free spirit, but openness can be fleeting, because we find solace by way of control. Think about the last big trip you planned. You locked in travel, accommodations, and maybe even a collection of planned activities. You basically craft a scripted adventure to experience for yourself. If all goes to plan, you’ll surely enjoy the trip, but how often does everything go exactly to plan? Almost never, yet the unexpected detours often lead to the best stories.

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Higher the contrast, better the story.

Openness laced through different types of short and long-term goals, activated by habits that churn goals into surpassing accomplishment, provides clarifying direction with space left over to welcome serendipity. Letting go to stay open can become a source of anxiety, but the unknown can be an exciting place where possibility allows us to discover what’s next.

By Ben McDougal, ago

Generosity Builds Trust

The art of connection aged in a readiness to consistently Show Up and #GiveFirst, often leads the willing to endless opportunity. Let’s explore the why.

Long story short, generosity builds trust. Such benevolence also instills wonderment from others. When our practice includes perennial actions that accelerate others, the ability to deliver on a promise is proven. This earns credibility and allows curiosity to spark new ways to collaborate, which over time, equates to endless opportunity from/with/for people you trust.

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Delivering on a promise sounds heavy, but passing this test can be as simple as suggesting a strategic introduction and following through, arriving on time, or providing the product/service/value a paying customer expects.

At a community level, when more people assume positive intent, tribes are tightened and become able to support more people with bigger ideas. The vulnerability required may introduce new challenges, but the risk is worth the reward when we’re set free to collectively build at the speed of trust. This can be hard to understand for those who have been hardened by the competitive nature of capitalism, but for those who see through the lens of abundance, when more people find their own definition of success, it translates into fresh ways for everyone to thrive.

By Ben McDougal, ago