You Don’t Need This Book

Connectors Become Connected

In the connected era, building an engaged network is everything. This doesn’t mean you exchange a bunch of business cards at random networking events. An engaged network is activated when your connections care about you and you care about them. This mutual respect leads to improved collaboration through a genuine interest in one another. As we go beyond our immediate self-interest, it becomes clear that the only way forward is together.

One of the best ways to unlock your engaged network is by introducing people to each other. This triangulates you into more relationships. The more people you connect, the more connected you become.

Connectors eventually become the people who know everyone. When you know everyone, people start introducing themselves to you more often. This creates a cycle that inherently feeds itself. The social currency that comes with being a connector earns you the ability to keep connecting others. Over time, this cultural connectedness translates into an invitation to lead.

Connectors who decide to lead should continue to help others succeed while allowing new leaders to surface. Being an active leader and the go-to connector won’t last forever and that’s a good thing. It can be hard to let go of a leadership role, but your work will not be forgotten and proactive succession is healthy for the community. Let others lead knowing you’re not losing control, power or influence. You’re gaining the freedom to pursue new ways that make an impact as the entrepreneurial ecosystem is refreshed and given the latitude to grow.

Extra Shot

My new book debuts April 1st!

By Ben McDougal, ago

2 Hours

Greg Horowitt is a social architect and pracademic. He is an accomplished entrepreneur, investor and global advisor. I always knew of Greg because he co-authored The Rainforest with Victor Hwang. After years of learning from Victor, I decided it was time to connect with the other half of this intellectual equation. I reached out to Greg and he was generous enough to setup a time to chat. We had no agenda, but ended up talking together for two hours!

This extended discussion allowed me to enjoy fun anecdotes about a bestseller so many entrepreneurial ecosystem builders have on their bookshelf. I learned about Greg’s innovation design role at UC San Diego and his upcoming book about the religion of innovation too. We riffed on entrepreneurship, venture capital, innovation ecosystems, complex adaptive systems, how humans think, economic development, the speed of trust and how storytelling brings everything together. Here is a Twitter thread with our photo and a few more memorable moments, but having Greg Horowitt lob knowledge grenades my way was such a treat.

Extra Shot

Meaningful discussions can form faster without an agenda.

This enlightening interaction has me reflecting on how a hint of initiative unlocked another cool connection. Also, how that extra hour gave Greg and I time to discuss a variety of topics with space for this thoughtful exploration to go deeper. Look at your bookshelf or social media feed. All of us have giants we’d love to meet. Do you seek out learning sessions with people you admire? How might a significant conversation evolve if you give it an extra hour to develop?

We’re all busy, sure, but a peculiar conversation is rarely a waste of time. Perhaps it’s only done occasionally, but more cerebral conversations allow us to go beyond protecting our knowledge with fancy jargon. Perpetual learning with a coexisting effort to accelerate others will release innovative energy that sparks creativity and reveals a path to deconstructed understanding.

By Ben McDougal, ago

Love Triangles

As we celebrate our love for one another, Valentine’s Day felt like a heartfelt time to reflect on building a business with and around members of your family.

The permanence of family leads to many business partnerships. Some operations pass from one generation to the next. Others spawn when family members decide to start something new. Still more businesses come together as people create new family bonds and merge their work into love triangles.

It seems obvious to start something with those you love. In some cases, the convenience makes it easy. In other cases, it can become a necessity to turn the family into a team. No matter the why, transparency and trust within a family is hard to beat. This allows family members to wholeheartedly lean on one another. Such an unwavering ability to count on each other is why family businesses always have a chance.

While family businesses can thrive for generations, there are dangerous downsides as well. Not everyone who loves each other should work together. Home and work are often like night and day. The difference between the two makes each one better. Living and working with family makes it hard to separate the two. This can lead to arguments that extend far beyond the office. These inescapable emotions can damage relationships and bleed into the broader team. While you’ll spend the most time with your family, building a life together doesn’t mean you have to work on the same thing. A healthy amount of individuality allows each person to do more and space makes coming back home even sweeter.

Extra Shot

Do you work with family? If so, share your best tips in the comments! Also, did you know Brad Feld and Amy Batchelor wrote an entire book on this, called Startup Life?

Whether you build a business together or not, family dynamics affect all entrepreneurs. The most direct impact comes from your significant other. Your co-founder in life has a huge influence on your ability to thrive as an entrepreneur. Almost like separations of power, each person can provide contrasting perspectives, honest feedback and valuable support to balance the time, financial and emotional responsibilities of life.

Co-founders in life who share authentic trust give each other stability, fewer restrictions and more opportunities. If you find the love of your life, help them be their best. Admit they are the better half and be humble enough to let them return the favor. Such motivation from inside the home fuels a deep sense of abundance. The result is a more determined mind, body and soul eager to learn from the person who knows you best. This constant support brews loving vibes that spill into your work. Two people who push each other to be better than they would have been alone is the ultimate gift.

Extra Shot

To love is to share life together,
to build special plans just for two,
to work side by side,
and then smile with pride,
as one by one, dreams all come true.
The Meaning of Love – Krina Shah
By Ben McDougal, ago

The Idea Machine

Ideas that you can wrap a business around do not come naturally for everyone. If you’re struggling to generate realistic ideas, you must first learn how to flex your mind. With practice, you’ll soon be firing good, bad, big, small, crazy, and enlightened ideas into the world. You’ll end up with plenty to choose from and even more to give others. In fact, as you become an idea machine, the hard part will be deciding which ideas to execute around. Let’s hit the gym.

If you don’t know where to start, here’s a simple exercise that will train your brain to become an idea machine. Pick up a pocket-sized notebook that inspires you to write within it the moment you think of an idea. Every day, write five ideas in this small notebook. No less, but more is fine. See how long you can maintain this daily activity. After only a few days, you will have transformed it into a personal idea book.

The ideas need not be world changing; the important part is to write them down the moment they spark. It’s tempting to use technology, like an app on your phone, but pen on paper provides freedom to practice in more creative ways. Go old school and give yourself the blank canvas needed to explore any type of idea. As you thicken your idea book, don’t worry about how good or bad each idea is. Dump them on the page and focus your energy on maintaining the daily habit. If you need a few extra ideas to achieve your daily goal, spend a focused moment to think and jot them all down at once. No matter how you reach your daily goal, the momentum of your consistency will soon surprise you. The longer you maintain this daily routine, the more you’ll feel your mind flexing in new ways.

Extra Shot

With these physical notebooks, I must warn you to check your pockets before you do laundry. I once had a solid idea book that went through the wash. I was able to transfer some of the thoughts into a new idea book, but there was still a sense of loss. Having space to scribble is key, but it’s smart to back things up digitally as well.

You can also add wrinkles of complexity to continue challenging yourself. Focus on a theme. To give this a try, think about ideas for a specific person, product, service or market and imagine ways to improve it.

The pure quantity of ideas you’ll amass will result in many worth forgetting. That’s the point. Amongst all the clutter, you’ll find yourself returning to a few sharp ideas. These are the treasures to spend more time exploring.

This sounds easy, but like working out after a New Year’s resolution, it’s easy to burn out. Here’s what will happen. You’ll track some ideas for a week. Soon after, you’ll start mentally sidelining ideas. You’ll document them all at once for a few more days to maintain your streak. This will feel efficient, but then you’ll miss a day or two. Before you know it, your idea book sits on the shelf collecting dust. When this happens, don’t be hard on yourself. Even a little time committed to this exercise can spark a more creative mindset.

Extra Shot

It’s crazy how quickly the mental effects are felt from this simple exercise. Whenever I activate this practice, I love how the abundance of ideas lead to things I can share with fellow founders.

By Ben McDougal, ago

Personal Bandwidth

New projects make work invigorating and it’s fun building things we care about. When we’re all able to do so much more with less in our connected era, the danger becomes how easy it is to spread yourself too thin. If you seek to unlock the boundless energy from a balanced career portfolio, it’s critical to keep an eye on your personal bandwidth.

To make it easy, visualize all the work you do as a dynamic pie chart. Each project you’re involved with represents one slice. It’s not an exact science, but the more time, money and energy you spend on something, the larger that slice becomes. Let’s call this your career portfolio.

Most of us can manage multiple slices of activity within our career portfolio. For example, a traditional, salaried position may be the lion share, but there’s still room for that innovative idea at your company, a little side hustle, the volunteer role and mentoring a few other entrepreneurs. No matter what makes up the complete pie chart, stay mindful of the coevolving sizes of each slice and how everything interacts within the overall system.

Saying yes or no to new projects should obviously be carefully considered. As you make these decisions, be honest with the resources required to continue building on each front. The time you spend on one thing can’t be spent on others, but positive force in one area often fuels fresh energy (and clarity if it’s time to quit) for other areas of your career portfolio. When different projects are in the same realm, synergies may be easier to compound, but sometimes having projects in completely different industries provides stabilizing diversification.

Beyond the obvious impact of adding or removing elements within your career portfolio, how resources are spent on existing areas of your career portfolio should feel strategic. Think about how much time is being spent compared to the income that’s being produced. There are other factors to consider too, as we know it’s not all about the money. Reflect on the type of energy each project generates. Who do you get to work with and how does the work make you feel overall? Hobbies that pay just enough to break even, leading a group of people you care about or volunteering to become a mentor are all wonderful examples of satisfying additions that don’t pay the bills.

Have something that’s dragging you in the wrong direction? It’s hard to revive old projects, but don’t be afraid to put things on the back burner. That said, if it is time to quit, read The Dip by Seth Godin, then decide if and when to make your move. Winners quit all the time, they just quit the right things at the right time.

That last sentence reveals one more important variable: good timing. When you activate new projects, adjust resources or quit something to make space for what’s next, good timing will provide a noticeable blend of confidence and tranquility. This state of mind will allow your work to make a bigger impact. To give yourself room to find good timing, remember entrepreneurship is not a race. Urgency is helpful because it creates valuable momentum, but stay patient knowing that persistence is the ultimate wild card.

Extra Shot

I once had a boss tell me I could never catch two rabbits. That’s outdated. With a balanced career portfolio and the support of those around you, we’re all able to catch more proverbial rabbits without diluting ourselves to mediocrity. Learn to efficiently activate different energies, on different projects, with different people, at different times, that all connect through you.

By Ben McDougal, ago