Hobbies That Pay

Sarah Oyibo is a friendly founder and creative content creator. This influencer explores the realities of an entrepreneurial lifestyle by teaching others how to efficiently create lead magnets built on pillars of content.

In EP78, we hear how Sarah introduced herself to digital design as a student, then escaped a cubicle by leveraging paying clients to start her business. Ben and Sarah keep building with timeless insight on content creation, balancing a personal brand, and how creative initiative helps us all find work that feels like play.

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BONUS MATERIALS

https://StudioDeltaDesigns.com

https://instagram.com/soyibotime

http://Hobbies-That-Pay.YouDontNeedThisPodcast.com

You Don’t Need This Book: Entrepreneurship in the Connected Era

https://BenMcDougal.com/content-creation

http://YouDontNeedThisPodcast.com

http://BENBOT.ai

Become What You Think

We hear the Internet is a big deal. Drew Harden is a web development wayfinder, author, and culture-building leader at Blue Compass. After some rich thoughts on creating significance within a company’s culture, we dive into the world of web development. Ben was in web development for 8 years back in the day, so this was a fun chance to hear how web design and development continues to evolve. Ben and Drew chat about key things for different types of websites. After BEN BOT suggested an average cost to have a web development company create a website, we talk about budgeting for web design projects, but also remember that it’s never one size fits all. Before the break, we run through content creation and the marathon of search engine optimization.

After the break, we double click on SEO (here’s a link to the Blue Compass SEO Guide), but stay plugged in! Drew and Ben shift into a great chat on writing and publishing your first book. Hear Drew share stories from his book writing quest that led to RETAIN: How to Create an Incredible Company Culture that No One Wants to Leave. Ben and Drew then have fun reflecting on narrating your own audiobook. In fact, let’s extend the fun! Use an Audible credit to enjoy Drew’s audiobook here and Ben’s audiobook here. If writing a book keeps you up at night, this is a fun listen. Drew then closes with a neat moment, which inspired the poetic title.

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