Things happen. Trends occur. Economies shift. Technology jolts the systems. Culture changes. Time will do its thing.
Amidst change, it’s easy to hold on to what worked before. Innovation curves are hamster wheels that are hard to stay ahead of. The term itself creates circular conversation. “Innovation” is abstract and often over-used. Everyone experiences innovation, but just because we try something new, doesn’t mean we’re a thought leader on change. Gurus will guide and teams can make it easier to stay ahead of your own innovation curves, but it’s never easy.
When stagnant, work feels like work. Maintain what built existing momentum. Continue delivering on the promise, then experiment to remain in-tune. Stay thirsty enough to tinker. Add diversities. Make new early moves. Understand risks. Remain connected to end-users to grasp reality. Own what’s needed and hold on tight.
Time will still pass and every story will end. The best ones are those we chose to end on our own terms.